They keep the lights on after all, and you worked hard to get them. But keeping them happy isn't easy, and if it seems like it's getting harder, you're right.
Customers across all industries are asking more questions, demanding more of your time, and leaving for competition more often. Why?
The last five years have brought massive change to the customer-business relationship. Today, customers have more options than ever, more information, and month-to-month subscription models have made it easy for them to switch vendors if they aren't happy. They now have all the power, and as a result, they're demanding an entirely new level of service.
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Benjamin Boardmember
Global VP of Strategy
State Farm
Chicago IL
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