I’m an executive director and experienced communications professional. I’m also a fastidious editor and budget hawk who enjoys tackling critical questions like “What is my organization’s purpose?” and “What motivates customers and staff when it matters?” In short, I sweat the small stuff and the big stuff.
I’ve taken a 10-year journey from communications coordinator to executive director, all within the same organization. During that time, I’ve proposed and lead a content strategy project that increased web traffic by 300% in 12 months, reduced member attrition by 75%, increased attendance and revenue at organization events, and increased email open and click-through rates by 40%.
Specialties include: email marketing, content development, change management, event planning, strategic communications, project management, web and print editing, team leadership, budget management, building relationships across stakeholder groups.